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Rich Novak

VP, Enterprise Innovation Planning & Operations at USAA


Richard Novak leads USAA’s Innovation Planning & Operations Team, fostering an environment conducive to driving disruptive innovation and recognized for delivering significant value to the membership. Rich’s team accomplishes this through strategic alignment/influence, portfolio/shared services management and consistent communications; all designed to increase the pace and impact of innovation at USAA.

Rich is an Army Veteran and an early advocate for focusing on member experiences over a product centric approach. He is a graduate of Syracuse University with an MBA from George Mason University and has nearly 30 years of experience in the Financial Services Industry.

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