Insights Technology Beyond the Hype
TMRE in Focus is the ONLY insights event designed to help you sift through the technology hype and show you exactly how to successfully integrate technology into your market research processes.
Understand which technologies are right for YOU and implementation strategies from the savviest insight-driven organizations
PINTEREST on NEUROSCIENCE
Marrying Behavioral, Attitudinal, and Neuro Data
ZILLOW on TECH ENABLED CONSUMER INSIGHTS
Harnessing Technology to Deliver Deeper Consumer Insights
BMO HARRIS on MR AUTOMATION
Automating the MR Process to Achieve Greater Results
GLU MOBILE on MACHINE LEARNING
Insights into Using Machine Learning Techniques to Stop Churn BEFORE It Happens
ODG on AUGMENTED REALITY
Beyond the Hype of Augmented Reality
FACEBOOK on ADVANCED ANALYTICS
Using Market Research & Analytics to Bring the World Closer
TMRE in Focus Brings You ONLY the Technologies that Work for YOU, Not Against You
Covering: Artificial Intelligence * Mobile Technology * Photo-based Survey Response * Visual Search — Product Recognition AI * Digital Tools * Advanced Analytics * The Intersection of Humanity & Technology * Redefining Research for The Mobile Generation * AI-Powered Customer Feedback * Behavioral Science * Crowdsourcing from Social Media * Digital MR Labs * Digital Focus Groups * Data Science * Neuroscience * Digital Content * Consumer Insights Trends * Attitudinal Research * Predictive Analytics * Conversational Surveys * Real-time Data Insights
Execution of the right technology can give you the competitive advantage in meeting your customer needs.
Our three distinct focus areas will equip you with the knowledge of which technologies are worth the investment.
Leaders from today’s most innovative brands present real-world case studies on how they are successfully using technology to understand and connect with their customers. Discover their secret sauce for successful integration and learn how you can use technology to your advantage.
Experience the latest in MR technology in action. Live demos allow you to get hands on with the cutting-edge technology being used now and those on the horizon. Here is your opportunity to kick the tires and check under the hood to see which technologies fit your desired insights outcome.
Our informal facilitated roundtables offer a great opportunity for you to share the setbacks and successes that you are having with your research. You’ll work collaboratively with peers to learn new strategies and role play with how to implement these techniques in the MR processes.