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Informa

July 2019
Chicago, IL

Insights Technology Beyond the Hype

TMRE in Focus is the ONLY insights event designed to help you sift through the technology hype and show you exactly how to successfully integrate technology into your market research processes.

Understand which technologies are right for YOU and implementation strategies from the savviest insight-driven organizations

PINTEREST on NEUROSCIENCE

Marrying Behavioral, Attitudinal, and Neuro Data

ZILLOW on TECH ENABLED CONSUMER INSIGHTS

Harnessing Technology to Deliver Deeper Consumer Insights

BMO HARRIS on MR AUTOMATION

Automating the MR Process to Achieve Greater Results

GLU MOBILE on MACHINE LEARNING

Insights into Using Machine Learning Techniques to Stop Churn BEFORE It Happens

ODG on AUGMENTED REALITY

Beyond the Hype of Augmented Reality

FACEBOOK on ADVANCED ANALYTICS

Using Market Research & Analytics to Bring the World Closer

TMRE in Focus Brings You ONLY the Technologies that Work for YOU, Not Against You

Execution of the right technology can give you the competitive advantage in meeting your customer needs.

IMPLEMENTATION

Leaders from today’s most innovative brands present real-world case studies on how they are successfully using technology to understand and connect with their customers. Discover their secret sauce for successful integration and learn how you can use technology to your advantage.

EXPERIMENTATION

Experience the latest in MR technology in action. Live demos allow you to get hands on with the cutting-edge technology being used now and those on the horizon. Here is your opportunity to kick the tires and check under the hood to see which technologies fit your desired insights outcome.

COLLABORATION

Our informal facilitated roundtables offer a great opportunity for you to share the setbacks and successes that you are having with your research. You’ll work collaboratively with peers to learn new strategies and role play with how to implement these techniques in the MR processes.