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April 8-10, 2019
Radisson Blu Aqua,
Chicago, IL

The Event for Design & Brand Strategists

FUSE 2018 will celebrate disruptors & game changers within iconic and startup companies. Those who are changing the face of design and the way consumers experience and interact with the brand.

A Whole new Breed of Design Fanatics

This April, NYC turns the spotlight on the disruptive pioneers from iconic brands and scene-stealers within startups designing for POP: Purpose - Opportunity - Profit

FUSE POP! is built for boundary pushing design and brand fanatics who are changing the face of design and the way consumers experience and interact with the brand. The 2018 event celebrates and champions those executives who design for POP.

FUSE 2018 Curated Agenda

Evolution Meets Revolution

Yes, icons should be celebrated. But no more looking to the past to create the future. Disruptors from within big, iconic brands help you break free from constraints to shape the big brand evolution. Scene stealers within nimble, fast-paced startups help you lead the next generation design revolution.

Defend Your Brand

Through stories, shared experiences, and inspiration exchange, FUSE gives you the fuel and the tools to leverage design as the great differentiator and defend your brand against growing competition and abundance of choice. Never again will your organization be able to overlook the fundamental power of design to fuel your business forward.

Connection Alchemists

You can trust us. This isn’t our first rodeo. FUSE has been a trusted brand for over 15 years because we consistently bring the right people together in the right circumstances- and prepare the way for magic to happen. The live meeting breaks down internal silos and unites designers, creative directors, innovation leaders, marketing gurus, and brand strategists.

Purpose is the core of everything.

What is the point of purpose in business today? This is the question Norwegian brand strategist Bård Annweiler answers in Point of Purpose. This book reveals the fundamental reasons why purpose-driven brands and businesses are more powerful. Learn how to activate with meaningful authenticity for longer-lasting and greater success.

Listen to FUSE Calls

FUSE Calls is a podcast series where our Head of Brand and Design Dan Madinabeita literally picks up the phone and calls disruptive design and brand strategy leaders across the globe - some of whom will be speaking at our FUSE conferences.