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Director, Marketing Data & Analytics at Aflac
Joe Burns is currently Director, Marketing Data & Analytics at Aflac. He has 8 years of experience in marketing analytics and has additional experience in software development and data warehousing. His team is responsible for a wide variety of analytical services, including marketing return on investment analysis, marketing mix optimization, and campaign performance analysis. He holds an undergraduate degree in electrical engineering, a master’s in business administration, and has completed additional post-graduate work in computer science and statistics.