Jeffrey GrantSr. Vice President, Research at Adult Swim
Jeffrey Grant is senior vice president of research for WarnerMedia’s Cartoon Network, Adult Swim and Boomerang. In this capacity, he is responsible for all aspects of research across programming, scheduling, marketing, digital/mobile, games and streaming. During his time at the company, he has published articles about his work in generational research (Plurals/Gen Z) and on the topic of “kids and humor”. Grant joined the company in 1996 as a senior research analyst for CNN Marketing Services. He soon moved to Cartoon Network Sales and Marketing research and was later named vice president of the group. Grant earned his B.A. degree in political science and communications from The University of Michigan, Ann Arbor and an MBA in marketing and statistics from New York University’s Stern School of Business. Grant is based in Atlanta.