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Founded in 2005, Brandscapes is a global marketing insights and analytics company providing services to Fortune 500 companies across over 50 markets. We employ over 200 analytics and consumer insights professionals at our 8 global offices located in USA, UK, UAE, India, Singapore and Myanmar. Brandscapes provides Winning Insights to help our clients grow profitably.
In the Shopper & Retail sector, our focus is on the use of virtual reality, eye tracking, neural measurement and understanding the interaction between the digital and physical worlds of shoppers
Our four practices work seamlessly to support business and strategic marketing decisions
‘Fantastic Journeys and How to Find Them’ - The Diageo Experience
Diageo was exploring how to influence consumers across touchpoints – digital and physical.
Some key questions they had:
Brandscapes Worldwide worked with Diageo to uncover a holistic view of how consumers experience and interact with their brands and evolved a framework to measure the impact of their investments.
