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Vice President Global Knowledge Management at SSI
Jackie Lorch is Vice President of SSI's Global Knowledge Management group and has been with SSI for over 27 years. She was a member of the team which developed SSI's first online panel and managed the panel for several years. She is a frequent writer and speaker on research topics, including at AMA, ARF, CASRO, ESOMAR and MRA Annual conferences. Lorch is an ESOMAR Representative for the US and a member of the Board of Directors of the Marketing Research Institute International.