Scott BermanPartner at HawkPartners
Scott Berman is President and a founder of HawkPartners. He assists clients in the development of their global marketing strategies across both B2B and consumer markets. Scott’s work has included new product launches, developing corporate brand and communication strategies and crafting compelling product or service positionings.
His clients span a variety of industries, including financial services, pharmaceuticals, professional services, sports, technology and consumer packaged goods.
Scott has written for multiple publications, including Insurance Marketing and Pharmaceutical Executive, and is a frequent speaker, including at the Advertising Research Foundation and Marketing Sciences Institute.