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Black Swan Data


Black Swan discovers trends of tomorrow using Social Prediction™.

Combining cutting edge data science and software development, we accurately surface insight and predict trends in consumer behaviour. This innovation has enabled Black Swan to become one of the UK’s fastest growing Technology companies.

Launched in 2011, we work with some of the world’s leading consumer-focused brands including PepsiCo, Disney, Panasonic, Tesco, and GSK. Today, Black Swan employs 260 people worldwide across offices in the UK, Hungary, USA and South Africa.