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Zoho is the operating system for business - a single cloud platform with all the necessary applications to run a business entirely from the cloud. Zoho Survey, an online survey tool developed by Zoho Corporation, was first introduced in 2013 as a part of its marketing bundle. Since then Zoho Survey has quickly risen up the ranks and become one of the leading survey and market research do-it-yourself platforms available in the market today. As a part of Zoho, Zoho Survey provides a unique advantage for users to use the results of their surveys in tandem with other Zoho applications like its CRM, customer support, project management, and email campaign applications. Thus, providing users with a holistic approach to customer satisfaction.