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Informa

February 6-8, 2018
The Miami Beach Resort & Spa,
Miami Beach, FL

Media Anarchy: Cut through the Chaos & Command Viewer Attention

Where there's disruption, there's opportunity. Discover how to thrive in a world where the viewer is king at the "Golden Globes" of the Media Insights Industry.

2018 Focus Areas Include:

Monetization & Distribution

Set New Standards for Measurement:

  • NBC Entertainment on Exploring Viewers' Conscious and Non-Conscious Responses to Ad Innovations in Hairspray Live!
  • Comcast on Viewer Platform Paths & Loyalty in an On-Demand World
  • The Oprah Winfrey Network & Discovery Communications on Re-Defining the African American Viewer
Content & Context

Explore Evolving Engagement Strategies:

  • Univision Communications on the Passion of the Hispanic Sports Fan
  • Viacom on Data Visualization for 21st Century Media
  • Columbia Records on Predicting Pop: Using Data to Find the Next Big Superstar
  • Turner Ignite on Navigating Video's New Currency: The Consumer Data Value Exchange
Future Tech

Uncover Emerging Research Techniques:

  • CTAM on The Connected Consumer
  • Harvard University on Humility Being the New Smart

Media Insights #TBT


Here's your chance to see why your peers have referred to The Media Insights & Engagement Conference as the 'Golden Globes' of the media insights industry. Take a look at just a few of the highlights from the 2017 event (and why you can't miss 2018!). 

Meet the Media Insights & Engagement Conference Advisory Board

  • Conference Co-Chair: Jim Bono, VP Research, Crown Media Family Networks
  • Conference Co-Chair: Theresa Pepe, VP, Marketing & Partner Insights, Viacom
  • Oktay Arifkhan, SVP, Analytics & Innovation, Music Group, Viacom Media Networks
  • Mike Bloxham, Senior Vice President, Global Media & Entertainment, Magid
  • Bruce Friend, President, Media & Entertainment, MARU/VCR
  • Janet Gallent, SVP, Consumer Insights & Innovation Research, NBCUniversal
  • Brian Katz, VP Advanced TV Insights & Strategy, Eyeview
  • Holly Leff-Pressman, Chief Revenue Officer, Screen Engine/ASI
  • Mark Loughney, VP, Research Turner Emerging Consumer Ad Sales, Turner Broadcasting
  • Daniel Marcu, VP, NBCU Hispanic, Ad Sales Research & Strategy, NBCUniversal
  • Robert McLoughlin, VP, Consumer Research, POPSUGAR


  • Michele Meyer, VP, Network Research, Univision

  • Robert Miner, President, Miner & Co Studio

  • Pam Pearce, Senior Director Ad Sales Research, Discovery Communications

  • Audra Priluck, Vice President, Strategic Accounts, Media & Entertainment, Vision Critical

  • Don Robert, SVP Corporate Research, A+E Networks